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Why Everyone is using Professional Real Estate Photography in 2019

Using a Professional Real Estate Photographer makes business sense in 2019.

My name is Josh and I have been in the real estate field for over a decade photographing properties of all shapes and sizes. I have personally photographed multi-million dollar apartments on the upper west side for Brokerages like Nestseekers. On the other hand I have also photographed decrepit two family homes in states of extreme disrepair. One common theme I have noticed is that anyone serious about selling or renting real estate knows that professional photography is the number one necessity to market any listing. You may ask yourself, why would a two family home in Jamaica, New York, that is literally falling apart, hire flashlisted for real estate photos?It’s quite simple actually. Home buyers and those looking to rent turn to the internet when looking for a place to call home. In a world of constant distractions, cell phones, commercials and other media vying for your attention every moment of your waking life, statistics have proven you have two seconds to grab the buyer’s attention without a photo, and 20 seconds with a photo. (marketleader.com) According to the 2018 NAR Profile of Home Buyers & Sellers Eighty-seven percent of homebuyers who searched for a home on the internet found photos to be among the most useful features of REALTOR® websites. In addition According to the Center for REALTOR® Development (CRD) Homes with high quality photography sell 32 percent faster.Homes with more photos sell faster, too. A home with one photo spends an average 70 days on the market, but a home with 20 photos spends 32 days on the market. For homes in the $200,000 to $1 million range, those that include high-quality photography in their listings sell for $3,000-$11,000 more.

The reply is skilled images.

There’s a elementary shift occurring in the true property business (and the online generally) and professional images are enjoying a key half within the success of many companies.

Furthermore, with the rise of social networks comparable to Instagram and Pinterest, there’s additional proof that buyers demand a visually interesting on-line presence.

On this publish, we’ll cowl eight weblog posts that cowl the significance images in the true property business.

Uncover what everybody ELSE is doing to get actual outcomes with skilled images!

1) Is Airbnb Photography actually going to increase the Value of my space?

Consideration determined residence sellers. Don’t wish to decrease the value on your own home? Think about higher images. Actual-estate listings that use images taken by the higher-end SLR cameras favored by photographers and images fanatics, are likely to do higher than people who use images from cheaper point-and-shoot cameras, in line with a brand new evaluation completed by Redfin Corp., a Seattle-based brokerage.

Read full article.

2) 20 Seconds for Love at First Sight

Researchers monitoring the attention actions of topics who checked out on-line residence listings discovered that greater than 95% of customers seen the primary picture—the one which reveals the outside of the house—for a complete of 20 seconds.

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three) Easy methods to Stand Out within the Journey Trade

On this publish, I discover three case research that designate why skilled images are so necessary today and the way companies can use them to strengthen and deepen their on-line presence.

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four) Subject Information to Digital Cameras & Pictures

Do you know that 98% of residence consumers who looked for a house on the web discovered images to be among the many most helpful options of REALTOR® web sites? Therefore, you should have no doubt that Airbnb Photography will increase your rental values. From the start to the superior phases of how to decide on and use one in every of actual property’s hottest instruments.

Read full article.

5) Picture Methods to Promote Your House

Larry Lohrman, an actual property images guru, provides his high 5 images ideas. He famous that on this slower market, good images may give a vendor an edge.

“Market instances are very lengthy, and in any given submarket, the stock is large,” Lohrman mentioned. “So I feel the true difficulty is the way you stand out among the many competitors. To me, among the finest methods to face out is images.”

Read full article.

manhattan real estate photography

6) Free Infographic: Skilled Pictures Nets You Extra For Your House!

Take a look at the infographic that RuxtaRealty  put collectively that highlights information from the Nationwide Affiliation of Realtors and REDFIN that proves you’ll be able to promote your own home for extra with skilled images.

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7) What’s ‘stunning’ value? About $12,500

In real-estate listings, what’s the distinction between describing your private home as “stunning” versus “move-in situation”? About $12,500 on a $250,000 residence.

Professor Paul Anglin, a real-estate economist in Guelph, Ontario, says that houses described as “stunning” in real-estate listings promote for five% extra whereas “move-in situation” has no impact on sale value.

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eight) How sensible images will change actual property

Just lately, an organization known as ‘Stipple’ has been making some noise within the picture monetization and social purchasing enviornment.  They permit companies to create content material and messaging inside a picture (with out widgets or code), after which analyze & observe the interplay with the information inside that picture.

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By |June 3rd, 2019|0 Comments

10 of the Best Real Estate Photographers in New York

10 Go-To Real Estate Photographers in New York City

There’s a lot that goes into selling a property, but one thing is true across the board: First impressions matter. Since many buyers get their first impression from an online photo, finding the right real estate photographer is a top priority.

We’ve tracked down ten of the best NYC real estate photographers. Take a moment to check out the list, in no particular order, along with a little info to get you started.

Duplex Imaging

modern living room with fireplace and furniture
Image courtesy of Duplex Imaging

Led by Mike Finkelstein, an architectural photographer, Duplex Imaging uses the highest quality cameras and lighting, coupled with advanced retouching on every photo they provide to the client. They service New York City as well as the entire tri-state area.

Josh Mak Photography

spacious living room with white furnitures and finishes
Image courtesy of Joshua Mak

With a focus not just on real estate photography but the creation of digital floor plans, video tours, and video staging, Josh Mak Photography offers residential services in NYC as well as L.A., Chicago, Miami, and several other large markets. They have worked on thousands of projects for a range of clients, from individual real estate agents to large property management companies.

MW Studio

modern looking room of a penthouse overlooking the new york skyline
Image courtesy of MW Studio

MW Studio has been in the news recently – a lot! Their real estate photos have ended up in The New York Times, Aspire Home and Design, New York Post, Curbed, Architectural Digest, and many others. They have a talent pool made up of nearly a dozen photographers, each with their own unique background in real estate photography, including studio leader Michael Weinstein and New Zealand native lead retoucher Monique Laloli.

Frank Ritter Photography

For truly artistic architectural photography, Frank Ritter Photography exceeds expectations. With a focus on shadow, unique use of negative space, and creative setups, these photos stand out from the norm.

JP Blaise Photography

modern living room with colorful furniture
Image Courtesy of Jean-Philippe Blaise

A resident of New York City since 2001, Jean-Phillippe of JP Blaise Photography was raised and trained in Paris. He is both a real estate photographer and a licensed real estate agent, which puts him in a unique position to understand what his real estate clients are looking for.

Leon Cato Photography

Leon Cato lives with his wife in Brooklyn Heights and holds an MBA. In 2010, while living in London, he made the switch to real estate photography and has not gone back. He’s been servicing the greater NYC area since 2012 and provides services for every type of home or commercial property, from the elegant to the quirky.

Richard Caplan Photography

room with inside staircase and glass ceiling
Image courtesy of Richard Caplan

Though his focus is on luxury properties, Richard Caplan has been known to point his lens at many inspired scenes throughout the city of New York. His body of work includes both interior and exterior shoots along with portraits, commercial properties, and unique shots throughout the city.

Travis Mark Photography

Over his decade-long career, Travis Mark has shot everything from mansions to tiny homes. His work has been on the cover of numerous high-end publications, including both The New York Times and The Wall Street Journal. His portfolio covers more than 100 new developments and accounts for more than $1 billion NYC real estate each year.

Evan Joseph Photography

view from the balcony of an apartment over the new york city skyline
Image courtesy of Evan Joseph

You’d be hard pressed to find a type of photography Evan Joseph hasn’t made part of his repertoire, from aerial shots to residences, from commercial spots to hospitality centers, he has done it all. With a unique educational background that includes Vassar and the Slade School of Art in London, he has both the technical background and the experience to handle any assignment.

VHT Studios

With corporate offices in New York City and Chicago, VHT Studios works with a network of photographers that can cover most of the United States – including NYC. While they work to provide the highest possible quality on every photo, their services don’t end there. Clients can also get full marketing services, including the creation of brochures and other ad materials. VHT considers their company to be a partner with listing agents and brokers.

By |November 19th, 2018|0 Comments


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